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The Full Stack

Want to make perfect pancakes?  You better have the right mix.

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Our 4 step process of working together includes Consulting, Gameplanning, Executing & Optimizing. Within this process, we address each of the following ingredients, which comprise The Full Stack of the Marketing Mix.

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Ads

Managing, running & optimizing ad campaigns is where our expertise (and passion) lies. Collectively we've managed over $20M in ad spend across every digital ad platform that exists today. We generally focus on the big three of Facebook, Google & LinkedIn to help our clients hit their business objectives, but we also niche down into Twitter, Pinterest, Snapchat, programmatic and many more if testing proves out hypotheses. 

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Creative

Logos, color palettes, brand identities -- all critically important to your brand's ability to drive adoption & retention. Our creative team can help with anything from creating visually stunning decks to developing fresh new ad units for A/B campaigns. The goal? Be bold. Stand out from the crowd while remaining visually consistent across all assets and mediums.

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Social

Social is crucial. Having the right strategy to build your presence across the channels that matter is vital to your project's ability to stay top-of-mind with the solution you're providing. We offer social strategy and management services customized to fit your needs and built for growth. The key? Picking the best platforms for your industry and your business objectives. Then it's all about activity and optimization.

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PR

PR positions you for market exposure to enhance brand awareness and perception around thought leadership, expertise and product-market fit. If you're already a magnet for organic press, all the better -- our team can supercharge your efforts by leveraging our network of blue chip editors and expert content producers across a number of key verticals.

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SEO

SEO may provide the absolute best bang for your buck, but it takes strict adherence to guidelines, patience, plus great content to do it right. Why so valuable? Because it can effectively capture real buying intent from people looking for exactly what you've got. Pairing expert content producers with strategic SEO tactics powerfully combines to fully optimize for organic search, arguably the most powerful channel there is.

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Web Design

Whether your site craves a creative refresh or you want a new one built from scratch, our team of expert web developers is on hand. With experience spanning site design on dozens of CMPs and ecomm platforms (from WordPress to Shopify to Wix) as well as building custom sites & apps -- we’ll plan, create and optimize for whatever your project needs. 

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Email

Despite many clamoring that email is dead, it remains one of the most effective marketing channels by far. Delivering a dedicated message to your customer's front door can cut through the clutter and drive significant value. We'll set up your email strategy (drips, automations, the lot), making sure you're constantly in front of your prospects while reminding your clients why they picked you in the first place.

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Content

Content is king, as they say. If that's the case, then you need content producers and a strategy fit for royalty. We tap into our network of expert content producers to ensure full coverage for your strategy. It's not just copywriting -- our content production also covers mediums like video (e.g. YouTube Shorts), podcasts, infographics and many more. 

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